With the passage of time technology is also upgrading gradually. Earlier we used to be comfortable with our desktops and laptops for browsing the websites but for this we had to manage some time with it at the office or at home. But now technology has developed to a wider extent and we can browse any site at any public places with our hand held devices. Even one can do business with their iPhones from any location.
Such development is named as responsive web design. This is a technique for web designing whereby it creates a site or system that suits the user’s screen. It is a very flexible system and can be adjusted according to the size of the screen of desktop, tablets, iPhone or any other mobile. Responsive design maximizes the user’s experience of browsing by creating a flexible web page accessed by the device.
It is just because of responsive website designing we don’t find a huge crowd hinging in the stores. It has launched many e-commerce web design through which shopping has become very easy within a small span of time. People can order for their requirements by sitting at home or at offices. Thousands of products can be viewed in a minute.
How Responsive Design Changes Your Business
Online Shopping - this technology not only provides better look to the websites but also facilitates online shopping by allowing flexible browsing of the sites according to the size of the screen. Thus it has become very easy to check the products and its price through the mobile devices. Companies’ all over the world are adopting responsive designing and are transiting to mobile and tablets to browse websites online.
Increase Sales And Conversion Rates - another advantage of responsive design is that the users get an opportunity to improve site experience as there is no need of use of standardized style sheets. Such experience creates a positive impact on conversion rates and increase sale. It also eliminates problems of multiple sites like functionality, performance and consistent look and feel.
Increases Visibility In Search Engine - it helps to manage one website with a single set of hypertext links thus reduces time in maintaining sites. It allows consolidated search engine optimization strategy which results in focusing on a single site with a unified strategy. All these fasten the process of business.
Saves Time And Costs - unlike traditional approaches responsive designing reduces the time in creating a stand alone websites in mobile which in turn also reduces the maintenance overhead.
Similarly clients also feel comfortable and consume lesser time in managing one site. A single administrator can enhance multi device experience thus expanding the business logic.
Offline Browsing- it also facilitates to continue with online shopping even in the absence of internet connection with use of hybrid HTML5 web application.
2013 is declared as a responsive year as tablets and smartphones are in reaches of common man. It ensures a great experience in all screens and for all community starting from small business web designing to a bigger one.